GET INSPIRED BY MAGAZINES, TV-SHOWS & BLOGGERS

Online magazines such as Elle & Café, blog networks like Metro Mode, TV-shows such as Project Runway & Top Model as well as independent bloggers - They all share the products they love using Apprl.

Tess Montgomery
Project Runway
Louis-Nicolas Darbon
Top Model Sweden
Caroline Sandström
Elin Kling
Martin Hansson
Celine Aagaard
Emma Elwin
Elzana Kadric

GET THE LATEST FROM YOUR FAVOURITE BRANDS AND RETAILERS

Discover fashion & beauty from the world’s best online retailers in one place, share them with your friends and save them to your profile to get alerts when the price drops.

Shop brands

CREATE LOOKS FOR YOUR BLOG & SHARE WITH OUR COMMUNITY

Easily create interactive mood boards, tag your photos with products and share looks with your blog readers, your friends and the Apprl community.

OUR STORY

“ Our idea is to connect the best online retailers, bloggers, style makers and online magazines into a connected experience through smart & simple tools.”

Apprl was founded by Gustav Gisseldahl and Martin Landén who had the simple insight that shopping online is so much more boring, time-consuming and difficult than it should be. Shoppers have to go back and forth between blogs, magazines, search engines and stores to get what they want. Internet can do better than that.
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